Best way to boost your local SEO

Shawn Dixon • May 14, 2018

Consistency, consistency, consistency.

local search engine marketing for your business

When developing a brand it is very important to make sure your messaging is consistent. The more consistent your brand is, the more confident you will appear to your customers. The more consistent your messaging is to your customers, the more your customers will trust you. Creating and maintaining a unified message and customer experience is not easy, and involves a lot of work. When you think of brands like Coca-Cola and Apple, it is probably safe to say that you would recognize their brand anywhere. Whether it is a tv commercial, a brochure, product packaging or the product itself, you can look at it and know what it is from their branding. People trust consistency, which is why it is always one of the biggest factors of any marketing plan.

Consistency is also extremely important to Local SEO. The more consistent you are on the internet, the more search engines, like Google, will trust your information. And as a result, they will rank you higher in search results. Google checks your business's consistency by checking the local citations for your business on the internet. And in addition to consistency, the more citations you have, the better your ranking.

What is a Local Citation?

According to Moz.com, a leader in SEO - "A local citation is any online mention of the name, address, and phone number for a local business. Citations can occur on local business directories, on websites and apps, and on social platforms. Citations help Internet users to discover local businesses and can also impact local search engine rankings. Local businesses can actively manage many citations to ensure data accuracy."

It is important to make sure your NAP details are not only correct on your own website, but in every citation as well. Their are thousands and thousands of third party sites that list businesses. And each year there are bound to be more. It is very important for local businesses to make sure that their information is correct and is being submitted to the proper data aggregators that supply 3rd party websites with their information.

Local plans for citation management and submissions are very reasonable and worth every penny. The more consistent your information is throughout the internet, the more Google sees your business as an authority and ranks you higher.

Contact us todayto learn how you can check your local citations and what you can do to build the list.

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Media Contact

Company Name: Clover Creative Group LLC

Contact Person: Shawn Dixon

Email: Send Email

Phone: 603-677-7032

Address: 234 Camp Rd.

City: Plainfield

State: New Hampshire

Country: United States

Website: clovercreativegroup.com

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